Catalyst

Issue 47 | December 21, 2016

Catalyst delivers breakthrough, behavior-changing, brand experiences to your inbox every other week and is the easiest way to stay on top of the latest in the fusion of marketing, technology, and design. This is the newsletter for the obsessively curious marketer.

Featured Story

Talking to Millennials About Their 2017 Expectations

In the pilot of our new video series, Cramer taps into the unexpected insights that will help marketers prepare for the new year.

Must Reads

successfulmeetings.com

2017 Predictions from the 25 Most Influential People in the Meetings Industry

Industry experts consider what could be on the horizon in the year ahead.

bizbash.com

Pantone's Color of the Year 2017: 12 Ideas for Using Greenery at Events

From natural elements to decor and lighting, here are diverse ways to achieve the look.

eventmanagerblog.com

30 Examples of Beautiful User Experience in Events

A lot of elements go into every event and help to build the user experience. Here are 30 examples of great UX from real life events to inspire you.

bizbash.com

10 Ways Events Incorporated Live Art Demonstrations This Year

Events in 2016—including galas, music festivals, and brand campaign activations—featured or focused on live art.

Fringe Ideas

meetingsnet.com

Meeting Rooms of the Future Will Be Experiential, Tasty, and Wired

Home-style settings, networking spaces and a peek at the great outdoors—all are features that will mark the meeting room of the future

insights.newscred.com

Your Questions Answered: Virtual Reality, Augmented Reality, and 360 Video

As you explore VR opportunities for your brand or client, here are answers to some of the questions you may be too afraid to ask.

engadget.com

You Can Now Livestream Directly from Twitter's Mobile Apps

The line between Twitter and its livestreaming service, Periscope, is beginning to fade.

eventmarketer.com

Museum Makes Waves With a Dive Simulation Experience

The Museum of Science and Industry is renowned for its immersive experiences but the addition of dive simulation stations is making waves like never before.

In case you missed it...

How to Transform Your User Conferences into Catalysts for Thriving Communities

The brands with the most successful communities recognize that live events are the best catalyst for establishing and cultivating their communities. Here are four steps to do just that.

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