Catalyst

Issue 71 | November 25, 2017

Catalyst delivers breakthrough, behavior-changing, brand experiences to your inbox every other week and is the easiest way to stay on top of the latest in the fusion of marketing, technology, and design. This is the newsletter for the obsessively curious marketer.

Featured Story

The 2018 Event Technology Landscape Has Arrived

See the impressive growth in event technology and learn what's new with our mega-popular Event Technology Landscape, now updated for 2018.

Must Reads

eventbrite.com

7 Event Technology Trends to Explore in 2018

From artificial intelligence to facial recognition, the future is now with these latest event technology trends.

cramer.com

The Big Themes and Trends from EventTech 2017

As our community of event and experiential marketers rallied in Las Vegas, these are the strategies, designs, and technologies we explored.

techcrunch.com

Facebook Launches Collaborative Stories for Groups and Events

Facebook is combining its Snapchat Stories clone with features Snapchat can’t match in a bid to boost usage.

bizbash.com

What You Need to Know About New Degrees in Event Management

Colleges and universities are offering new undergraduate and graduate degree programs in event management to prepare the industry’s next generation.

Fringe Ideas

gartner.com

Top 10 Strategic Technology Trends for 2018

Artificial intelligence, immersive experiences, digital twins, event-thinking and continuous adaptive security create a foundation for the next generation of digital business models and ecosystems.

adweek.com

How Augmented Reality Is Creating a New Target Market on Social Media

Social media giants are slowly incorporating AR to stay ahead and in the process, a completely new market is being created.

forbes.com

The Future Of Work: How Artificial Intelligence Will Transform The Employee Experience

Artificial Intelligence is on the verge of penetrating every major industry from healthcare to advertising, transportation, finance, legal, education, and now inside the workplace.

eventmanagerblog.com

This Trend in Pricing May Change the Way You Think About Events

This article highlights how a few events are using special moments and offering tickets closer to the stage to increase event revenue.

In case you missed it...

With An Encore, Cramer Took the EventTech 2017 Stage Three Times. Here's What We Presented

Get the quick recap and full slide decks from Cramer's presentations at EventTech 2017.

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