Inside Out

What We're Reading

Apple Intention

youtube.com/watch?v=mWrAgmC0wPg
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How augmented reality affects the brain

zappar.com/blog/how-augmented-reality-affects-brai...
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State of play: the events tech market in 2018

campaignlive.co.uk/article/state-play-events-tech-...
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[Infographic] Voice Over Trends in Marketing 2018

voices.com/company/reports/marketing-voice-over-tr...
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Using Emotion in B2B Selling

multiview.com/resources/blog/using-emotion-b2b-sel...
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Atellica Solution: Transforming care delivery

usa.healthcare.siemens.com/laboratory-diagnostics/...
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Vice buys events company to pitch marketers on experiential events

digiday.com/media/286636/
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How Global Media Companies are Creating Experiential Activities

xlivecon.com/lasvegas/how-global-media-companies-a...
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Here's How Marriott Used Experiential Techniques to Liven Up a Sales Conference

bizbash.com/heres-how-marriott-used-experiential-t...
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You Should Listen To Video Game Music While You Work

digg.com/2018/video-game-ost-productivity-hack
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As BIO convention nears, House passes major life science bill

bizjournals.com/boston/news/2018/05/16/as-bio-conv...
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Microsoft’s meeting room of the future is wild

theverge.com/2018/5/7/17327596/microsoft-meeting-r...
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Amazon and Fidelity Labs Debut A Virtual Reality Financial Agent

fortune.com/2018/05/15/amazon-fidelity-labs-virtua...
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Augmented Reality SEO: What To Expect in The Future

neilpatel.com/blog/augmented-reality-seo/
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GDPR: What Is It and How Might It Affect You?

wsj.com/video/gdpr-what-is-it-and-how-might-it-aff...
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Bringing a healthy skepticism to health care marketing

adage.com/article/cmo-strategy-columns/bringing-a-...
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The Ways Customers Use Products Have Changed — but Brands Haven’t Kept Up

hbr.org/2018/05/the-ways-customers-use-products-ha...
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A 230,000-Square-Foot Immersion Zone: Inside SAMCOM

eventmarketer.com/article/samcom-2018-unforgettabl...
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10 Eye-Catching Ideas for Creating Social Spaces at Conferences

bizbash.com/10-eye-catching-ideas-for-creating-soc...
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Inside TED's Unconventional App Strategy

bizbash.com/inside-teds-unconventional-app-strateg...
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Why Great Employees Leave “Great Cultures”

hbr.org/2018/05/why-great-employees-leave-great-cu...
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Dubai now has a theme song called 'Ode to Dubai'

gulfnews.com/guides/life/dubai-now-has-a-theme-son...
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Latest trends and watch times in video entertainment

thinkwithgoogle.com/advertising-channels/video/vid...
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Tips for Reading the Room Before a Meeting or Presentation

hbr.org/2018/05/tips-for-reading-the-room-before-a...
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These 34 Boston Startups Raised More Than $358M in April 2018

americaninno.com/boston/funding-boston/these-34-bo...
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