Inside Out

What We're Reading

Planners Work to Fix the Event Industry's Sexual Harassment Problem

skift.com/2018/05/09/planners-work-to-fix-the-even...
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Ticketmaster’s New Challenger: Your Face

wsj.com/articles/ticketmasters-former-boss-wants-t...
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Google Lens actually shows how AI can make life easier

theverge.com/2018/5/8/17333154/google-lens-ai-ar-l...
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UPS announces upcoming Arrival of electric delivery trucks

newatlas.com/ups-arrival-electric-delivery-truck/5...
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How Neuroscience Is Optimizing the Office

wsj.com/articles/how-neuroscience-is-optimizing-th...
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Activations, AI, Blockchain, VR, & Other Need-To-Know Events Industry Jargon

cramer.com/story/the-buzzword-breakdown-for-meetin...
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Experiential Marketing Trends Volume Two | Downloads

cramer.com/downloads/experiential-marketing-trends...
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Face Recognition

corbinball.com/article/42-technology-how-to-use-it...
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8 big announcements from Google I/O 2018

techcrunch.com/2018/05/08/8-big-announcements-from...
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Microsoft Build 2018: the biggest announcements

theverge.com/2018/5/8/17319908/microsoft-build-con...
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How to Accelerate the Adoption of Digital Health Technology

hbr.org/2018/04/how-to-accelerate-the-adoption-of-...
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Kids of All Ages Line up for Werther’s Candy Land Pop-up

eventmarketer.com/article/werthers-life-sized-vers...
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Welcome to Holodome, Paul Allen’s beautiful first step into the future of shared immersive reality

geekwire.com/2018/welcome-holodome-paul-allens-bea...
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Live Nation, Coachella and Stagecoach Enact Ban on Plastic Straws

ampthemag.com/daves-desk/live-nation-coachella-and...
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How Brands Are Using Influencers At Live EventsXLIVE – December 9-12, 2018

xlivecon.com/lasvegas/how-brands-are-using-influen...
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Why Marriott Ditched an Ordinary Presentation to Announce its New Loyalty Program

bizbash.com/why-marriott-ditched-an-ordinary-prese...
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JetBlue Is Delivering 1,050 New York Pizzas to Los Angeles Next Week. It's a Marketing Stunt, and It's Pretty Darn Smart

inc.com/bill-murphy-jr/jetblue-is-delivering-1050-...
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Amazon expands Alexa hub in Boston with 2,000 new jobs

cnet.com/news/amazon-expands-alexa-hub-in-boston-w...
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Capturing the Value of AI Content

digital.hbs.edu/artificial-intelligence-machine-le...
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Oculus wants to make immersive virtual theater a reality

cnet.com/news/oculus-wants-to-make-immersive-virtu...
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Facebook Partners With RED Digital Cinema for Volumetric VR Camera

roadtovr.com/facebook-partners-with-red-digital-ci...
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Generation Z Is Already Bored by the Internet

thedailybeast.com/generation-z-is-already-bored-by...
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What Good Is ‘Community’ When Someone Else Makes All the Rules?

nytimes.com/2018/04/17/magazine/what-good-is-commu...
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The modern marketing mandate: The Chief Marketing Officer perspective

ibm.com/services/insights/c-suite-study/cmo
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The New Role of the CMO? The Chief Experience Officer

skyword.com/contentstandard/creativity/the-new-rol...
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