Work

An inspired launch with inspiring results

Our customer-inspired campaign combined email, dimensional mailers, Facebook, a microsite and nationwide on-site product demos. We devised the “Who Inspires You?” contest, inviting hospitals to submit videos of inspiring healthcare workers.

Our customer-inspired campaign combined email, dimensional mailers, Facebook, a microsite and nationwide on-site product demos. We devised the “Who Inspires You?” contest, inviting hospitals to submit videos of inspiring healthcare workers.

The campaign not only won awards but also blew past expectations. Siemens beat its own goals by selling 1,000 units of the Mammomat Inspiration in the product’s first year.

The campaign not only won awards but also blew past expectations. Siemens beat its own goals by selling 1,000 units of the Mammomat Inspiration in the product’s first year.

For Siemens, for the product, for the consumer, this campaign was truly an inspiration.

For Siemens, for the product, for the consumer, this campaign was truly an inspiration.

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