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Weekly Trend /

Experience Crowdcasting

How events will be impacted by the “crowd for hire” trend.
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Weekly Trend /

Applying to Attend Events

Applying to Attend Events
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Catalyst Newsletter /

Issue 69

Audience Acquisition Beyond The Brand Channel: 3 Tools & Tactics
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Story /

Audience Acquisition Beyond the Brand Channel

How to reach new audiences and capture attention beyond your owned media channels.
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Inside Story /

Partnering on ITSMA's Marketing Vision 2017 Conference

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Weekly Trend /

The Anti-booth at Trade Shows

The Anti-booth at Trade Shows
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In The News /

Explore Corporate Branding and Event Tech - XLIVE announces new panels feat. Anheuser-Busch, Microsoft, HTC, Eventbrite + more!

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Trend /

Tying in with Food

Food is still cool in experiential, from donut walls to selfie pancakes.
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Story /

Retention Marketing and Community Building

Winning at retention marketing by way of brand experiences.
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Catalyst Newsletter /

Issue 68

Win at retention marketing by way of brand experiences.
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Podcast /

Secret Spaces, Group Media Experiences, and Designing Memory

Our co-hosts — Kate Romano and Brent Turner — are back for a new two-part episode. In the first segment, we talk trends. Through our collaboration with Event Marketer magazine, we have identified...
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In The News /

Explore Augmented Reality Features To Perk Up Your Event

3 Popular Ways of Using AR at Events
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Trend /

Global Monoculture

With the rise of global monoculture, marketers are rethinking demographic segmentation.
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Weekly Trend /

180-Degree Video

180-Degree Video
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Catalyst Newsletter /

Issue 67

How Your Meeting’s Music Impacts Your Audience’s Emotion
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Story /

How Your Meeting Music Impacts The Audience

Music is what sets the tone for your entire event and it’s one of the most powerful tools for impacting emotion.
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Weekly Trend /

Family-Friendly B-to-B

How b-to-b events are embracing work-life balance with on-site child care.
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Story /

Designing Events for Introverts

Making room for introverts can lead to more dynamic and successful events.
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Weekly Trend /

Seeing Neon at Events

Neon pops into event design with a bright, bold, and retro message.
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Catalyst Newsletter /

Issue 66

8 Stunning Outdoor Venues for Your Next Event
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Podcast /

Large-Scale Stunts, Playification, and Designing Intelligence

Our co-hosts — Kate Romano and Brent Turner — are back for a new two-part episode. In the first segment, Kate and Cramer’s director of strategic planning, Joe Lovett, get together to talk trends....
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Weekly Trend /

Pet-Friendly Events

The rise of pet-friendly hotels and events means meetings may embrace man’s best friend.
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In The News /

The Show Must Go On: Why Expos and Trade Shows Still Matter

As consolidation in the health care industry continues to define the future of its landscape, vendors of all stripes continue to seek access to the largest client, patient and supplier pools...
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Catalyst Newsletter /

Issue 65

The Top 10+ Event Websites That Capture & Convert Attendees
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Weekly Trend /

The Art and Science of Pain

The next evolution of multisensory events will focus on an unlikely sensation… pain.
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