This comprehensive guide covers a range of topics that are critical to event planners in 2023, including the new role of event content, aligning audiences and expectations, experience design as an engagement tool, and getting to the heart of why events are important.
The team at Event Marketer interviewed many members of the Cramer Team for this piece, which is loaded with insights into how event planners can create more impactful experiences for attendees.
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This guide was co-authored and originally published by Event Marketer in January 2023. Click here to see the original publication on their site.