Are Emotions the Best Measurement of Experiential Marketing?

September 7, 2019

Experiential measurement was a hot topic at Event Marketer’s Experiential Marketing Summit in May....

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B2B Marketing Strategies 2018

B2B Marketing Strategies 2018

March 17, 2018

So far this year, there are three B2B marketing strategies-meet-tactics that we are finding...

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Live Social Video

March 30, 2017

Although the idea of live video streaming is far from new, integrating the medium...

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Snapchat Spectacles

Snapchat Spectacles

November 17, 2016

It's been over three years since the release of Google Glass, and you won't...

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The Buzzword Breakdown for Meetings and Events

The Millennial Mindset: How to Design your Event for Millennials

October 29, 2016

More than a generation, “millennial” is now a mindset. Millennials are the largest generation...

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Next Generation User Conference

Next Generation User Conference Examples

September 16, 2016

If attending user conferences is an important part of your job description, it might...

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6 Translation Technologies That Rock

6 Translation Technologies That Rock

September 28, 2015

Thinking about language specifically, it's the most fundamentally challenging wall built between cultures, people,...

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Google Project Sunroof- A Sign of Things to Come from Google

Google Project Sunroof – A Sign of Things to Come from Google

August 19, 2015

On Monday, August 17th, Google—er, Alphabet—launched an initiative called Project Sunroof that aims to...

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