Insights

The latest news, trends, and insights in live and virtual event and experiential and content marketing.

In the News

In the News

October 30, 2019

Event Marketer / June 28, 2024 The 2024 It List: Recognizing the Top 100...

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A Salute to our Founder

September 24, 2019

Cramer was founded in 1982 by Tom “Red” Martin. His compassion, dedication, and respect...

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What Experience Designers Need To Know Before Choosing An Event App

6 Things to Ask Before Choosing your Event App 

September 23, 2019

  Q’s to Consider: What’s the Standard? What are the newest bells + whistles...

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Are Emotions the Best Measurement of Experiential Marketing?

September 7, 2019

Experiential measurement was a hot topic at Event Marketer’s Experiential Marketing Summit in May....

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What is Interactive Video

What is Interactive Video?

June 14, 2019

What’s the magic about Choose Your Own Adventure? Remember those quick-read paperbacks you may...

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employee engagement activations

Why You’ll See More Employee Engagement Activations At Work

May 30, 2019

While the “consumerization” of B2B marketing and events are gaining momentum, brands understand that...

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Experiential Marketing Summit

EMS 2019 Reactions

May 18, 2019

The Experiential Marketing Summit 2019, the three-day conference for event industry professionals, concluded in...

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Announcing Hidden Gems: The First-Ever Award Program for Small and Mid-Sized B2B Events

Announcing Hidden Gems: The First-Ever Award Program for Small and Mid-Sized B2B Events

May 14, 2019

Event Marketer, the industry’s leading source of information for strategic brand-side event marketers and...

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