Insights

The latest news, trends, and insights in live and virtual event and experiential and content marketing.

Creating Engaging Content for Humans: Five B2B Brands That Nailed It

Creating Engaging Content for Humans: Five B2B Brands That Nailed It

December 21, 2015

We touched on this earlier in the year with the story, "Why Your B2B...

Read More
10 Ways to Put on an Event People Love

10 Ways to Put On An Event People Love

November 30, 2015

Sadly, there is no secret sauce. Every event is different, and every brand has...

Read More
What Makes A Great Event Website

What Makes A Great Event Website?

November 11, 2015

A lot goes into making a great event. Whether it’s finding the perfect speaker,...

Read More
Family-Friendly Events, Global Monoculture, and EventTech 2017

How 360-Degree Video Is Evolving Brand Experiences

October 29, 2015

This is partially because of YouTube, which introduced compatibility for 360-degree video earlier this...

Read More
6 Translation Technologies That Rock

6 Translation Technologies That Rock

September 28, 2015

Thinking about language specifically, it's the most fundamentally challenging wall built between cultures, people,...

Read More
“Internet of Things” Transforming the Landscape of Events

“Internet of Things” Transforming the Landscape of Events

September 16, 2015

The Internet of Things, or IoT, is a concept thatdescribes smart, connected devices. When...

Read More
Five Essential Ways to Become A Better Presenter

Five Essential Ways to Become a Better Presenter

September 9, 2015

Presenting. Public speaking. Performing. These words can instill everything from excitement to nervousness to...

Read More
Event Content Strategy

How Second Screen Technology Can Push Your Presentation to the Next Level

September 2, 2015

Let’s play out a scenario: You’re taking the stage to give an important presentation....

Read More